Director, Global Marketing, LAL-D

Alexion Pharmaceuticals, Inc.
New Haven
Feb 05, 2018
Mar 05, 2018
Employer Type
Direct Employer
Employment Type
Full Time
Position Summary

The Director of Marketing is responsible for setting the global strategic direction and creating the tactical tools that will be executed across all markets for Lysosomal Acid Lipase Deficiency (LALD). S/he will work closely with in-country and regional marketing leads to track pull-through, share best practices and assess challenges. The Director is also charged with developing metrics to support measurement of efforts.

Job Duties & Responsibilities

* Manage developing the short and long term strategic plans

* Manage development and execution of the tactical plan

* Develop innovative strategic initiatives for disease education

* Cultivate strong relationships with cross functional teams, including country marketing teams, market research and others to support growth by leveraging market insights

* Collaborate with countries to identify best practices and uncover needs/ trends and build relationships to improve consistency of brand strategy execution

* Participate in new product launch activities

* Track and monitor key performance indicators

* Travel: anticipate 30%

Essential Qualifications

* Bachelor's degree

* Must have 10 years' pharmaceutical industry experience and a working knowledge of marketing principles, including key principles of brand management, professional promotion, patients education and the sales process

* Experience developing marketing strategies and tactics, with a focus on solid implementation of tactics through a combination of individual and team efforts

* Strong ability to manage multiple projects across functional areas, and work independently when appropriate, in teams and as a sub-team lead

* Experience in managing external agencies on a day-to-day basis and budget management required

* Experience providing input and acting as global marketing representative to provide strategic input to cross-functional leadership teams (e.g. Development Leadership Team, Access and Reimbursement Committees, etc.)

* Experience supporting product and indication launches preferred, including development and roll out of comprehensive launch plans by market that:

* Help establish disease and product positioning

* Define physician targets and strategic drivers

* Create unbranded and branded educational campaigns and content

* Provide commercial direction on training content and tool development

* Strong knowledge of MS Office: Word, PowerPoint, Excel

* Fluent in English (written and spoken language)

Preferred Qualifications

* MBA preferred

* Experience with both global and country marketing

* Experience in marketing and selling specialty, metabolic and/or orphan drugs

* LI-HT1

New Haven, CT, United States

No Selection

Alexion is a global biopharmaceutical company focused on developing and delivering life-transforming therapies for patients with devastating and rare disorders. Alexion developed and commercializes Soliris? (eculizumab), the first and only approved complement inhibitor to treat patients with paroxysmal nocturnal hemoglobinuria (PNH) and atypical hemolytic uremic syndrome (aHUS), two life-threatening ultra-rare disorders. As the global leader in complement inhibition, Alexion is strengthening and broadening its portfolio of complement inhibitors, including evaluating potential indications for eculizumab in additional severe and ultra-rare disorders. Alexion's metabolic franchise includes two highly innovative enzyme replacement therapies for patients with life-threatening and ultra-rare disorders, Strensiq? (asfotase alfa) to treat patients with hypophosphatasia (HPP) and Kanuma? (sebelipase alfa) to treat patients with lysosomal acid lipase deficiency (LAL-D). In addition, Alexion is advancing the most robust rare disease pipeline in the biotech industry, with highly innovative product candidates in multiple therapeutic areas.

As a leading employer in our industry, Alexion is proud to offer a highly competitive package of base and incentive compensation as well as a comprehensive benefits program designed to support the health, wellness and financial security of our employees and their families. Benefits include group medical, vision and dental coverage, group and supplemental life insurance, 401(k) with company match, tuition reimbursement, relocation assistance and much more. To learn more about Alexion, please visit or download our App for iPhones and Blackberries.

Alexion is an Equal Opportunity /Affirmative action employer SDL2017

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